May 16
2026
2026
Statistics
We Are Pattern Machines Living in a Random World
We survived as a species because we found patterns everywhere. The problem is we never stopped.
I find patterns in places they shouldn't exist. Business Analyst at Swiggy by day, chasing paranormal distributions by night.
We survived as a species because we found patterns everywhere. The problem is we never stopped.
The metric dropped 40%. You were right to panic. Except you weren't. On sanity checking numbers before you tell anyone about them.
AUC is for you. Revenue per cohort is for them. Both are true. Only one lands in a meeting.
RFM segments tell you where your users are. A prediction model tells you where they are going. Here is how to build one and how to know if it actually works.
On segmentation, the one-order wonder, and what your WhatsApp group already taught you about user behaviour.
A concept that sounds simple until your dashboard and reality stop agreeing with each other.
On starting a blog, working with data, and finding patterns in places they shouldn't exist.